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Adeleke Ogunsanya

Adeleke Ogunsanya

AI Marketing and Data Analytics specialist, Media literacy, Political Sentiments and RLHF

Nigeria flagLagos, Nigeria
$15.00/hrIntermediateLabel StudioSuperannotate

Key Skills

Software

Label StudioLabel Studio
SuperAnnotateSuperAnnotate

Top Subject Matter

Governance & Electoral Integrity : Political tech , sentiments and disinformation
Digital Marketing Tech: RLHF & Predictive Modelling
Media & Information Literacy : Fact Checking and Safety

Top Data Types

TextText
DocumentDocument

Top Task Types

Question AnsweringQuestion Answering
Text GenerationText Generation
Fine-tuningFine-tuning
ClassificationClassification
PolygonPolygon
Prompt + Response Writing (SFT)Prompt + Response Writing (SFT)

Freelancer Overview

I’m a certified AI Marketing and Data Analytics specialist with a background that blends technical training from Google and MSBM with media literacy from the University of Pennsylvania. My approach isn't just about the tools; it’s about using data to tell better stories and making sure AI-driven strategies actually connect with real people. Having worked across several different industries, I’ve learned how to turn complex analytics into clear, actionable growth. Bridging the gap between marketing and the creative side of digital strategy. By combining predictive modeling with a deep understanding of how people consume media, I build campaigns that are both efficient and high-impact. For me, AI is the engine that allows us to scale ideas and hit targets without losing the human touch that makes a brand resonate.

IntermediateEnglishYoruba

Labeling Experience

2027 9ja Battles

TextData Collection
I am currently contributing to an AI training and data labeling project centered on the 2027 Nigerian elections. Duty involves fine-tuning models to navigate the country’s complex political landscape, from analyzing party shifts and candidate narratives to understanding the shifting pulse of the electorate. The focus is on the "human" side of the data mapping out the intrigue of political alliances and labeling sentiment to help AI better recognize authentic public discourse. By training models on these specific regional dynamics, I'm helping build tools that can accurately interpret the unique complexities of one of Africa’s most high-stakes democratic processes.

I am currently contributing to an AI training and data labeling project centered on the 2027 Nigerian elections. Duty involves fine-tuning models to navigate the country’s complex political landscape, from analyzing party shifts and candidate narratives to understanding the shifting pulse of the electorate. The focus is on the "human" side of the data mapping out the intrigue of political alliances and labeling sentiment to help AI better recognize authentic public discourse. By training models on these specific regional dynamics, I'm helping build tools that can accurately interpret the unique complexities of one of Africa’s most high-stakes democratic processes.

2026 - Present

Education

M

Metropolitan School of Business and Management

Certificate, Leadership in Strategic Management

Certificate
2021 - 2022
V

Virgin Atlantic Airways / GTMC

Certificate, Fares and Ticketing

Certificate
2011 - 2012

Work History

T

Trip Savers

Managing Partner

Lagos
2016 - Present
S

SACO

Media and Communications Director

Lagos
2022 - 2023