Email Marketing Specialist
Segmentation
As an Email Marketing Specialist, I set up, monitored, and optimized email flows for ecommerce clients. My campaigns targeted customer retention, segmentation, and increased engagement. I focused on increasing repeat purchases and improving the effectiveness of every email campaign.
• Implemented welcome, abandoned cart, and retention campaigns
• Segmented audiences for personalized targeting
• Created structured campaigns to maximize engagement
• Analyzed campaign results and recommended improvements
As an Email Marketing Specialist, I set up, monitored, and optimized email flows for ecommerce clients. My campaigns targeted customer retention, segmentation, and increased engagement. I focused on increasing repeat purchases and improving the effectiveness of every email campaign. • Implemented welcome, abandoned cart, and retention campaigns • Segmented audiences for personalized targeting • Created structured campaigns to maximize engagement • Analyzed campaign results and recommended improvements
2021 - Present