Ads Quality Rater (AI Model Evaluation)
As an Ads Quality Rater at Welocalize Inc., I evaluated online advertisements and search engine results for relevance and cultural appropriateness. My work contributed to the training and improvement of machine learning and AI models for digital advertising and search optimization. The role involved applying analytical skills in both English and Bahasa Melayu to assess and provide feedback on the intent and quality of ad content. • Rated and reviewed advertisements and search results for AI model enhancement. • Assessed ad intent, accuracy, and landing page experience in multiple languages. • Provided written feedback to support ongoing model training efforts. • Maintained high accuracy and adapted to evolving guidelines in a remote setting.