LLM Personalization Engineer (SendMage)
As sole engineer at SendMage, created and maintained LLM-driven personalization pipelines for outbound sales messaging. Developed prompt orchestration, quality-control layers, and content generation using OpenAI and Anthropic APIs. Oversaw AI output quality and brand alignment through systemic prompt and output curation. • Built and tuned prompts to generate per-contact customized outreach. • Evaluated and iterated on responses for adherence to brand and campaign goals. • Maintained high deliverability and low manual intervention through LLM workflows. • Used proprietary and external APIs for ongoing text generation improvements.