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Melanie Smit

Melanie Smit

Experienced Digital Marketing Director

SOUTH_AFRICA flag
Johannesburg, South Africa
$20.00/hrIntermediateInternal Proprietary Tooling

Key Skills

Software

Internal/Proprietary Tooling

Top Subject Matter

No subject matter listed

Top Data Types

ImageImage

Top Label Types

Fine Tuning
Evaluation Rating

Freelancer Overview

With over a decade of experience in digital marketing, web management, and team leadership, I have developed a strong foundation in managing large-scale digital projects that require precise data handling and quality control. My background includes overseeing content creation, website optimization, and e-commerce development, which has given me deep exposure to data annotation and the structuring of digital assets for various domains, including e-commerce and user experience optimization. I am highly skilled in using tools such as WordPress CMS, Adobe Creative Suite, and Google Analytics, and am adept at collaborating with cross-functional teams to ensure data accuracy and consistency. My experience managing performance tracking, reporting, and segmentation has equipped me with a keen eye for detail, making me well-suited for roles in data labeling and AI training data preparation, especially where accurate, high-quality datasets are critical for machine learning outcomes.

IntermediateEnglish

Labeling Experience

Image Labeling / QA Annotation

Internal Proprietary ToolingImageFine TuningEvaluation Rating
Classified AI-generated images by quality level and labeled specific error categories using a defined rubric (e.g., artifacts, distortions, anatomy issues, text errors, lighting/composition problems, and prompt mismatch). Ensured consistent tagging across batches to support dataset quality and model evaluation.

Classified AI-generated images by quality level and labeled specific error categories using a defined rubric (e.g., artifacts, distortions, anatomy issues, text errors, lighting/composition problems, and prompt mismatch). Ensured consistent tagging across batches to support dataset quality and model evaluation.

2025 - 2025

Education

A

Association of Accounting Technician

Certificate in Accounting, Accounting

Certificate in Accounting
2007 - 2008
F

Ferndale High School

Senior Certificate, General Studies

Senior Certificate
2002 - 2002

Work History

D

Dotclick

Digital Marketing Director

Randburg
2012 - Present
P

Promatix

Digital Marketer

Randburg
2009 - 2011