Web Marketing Specialist
TextSegmentation
In my role as Web Marketing Specialist, I oversaw the creation, segmentation, and optimization of online ad campaigns for Activ Imobiliare. I conducted keyword research and enhanced campaign effectiveness to maximize the company's digital reach. I focused on Google AdWords optimization and site SEO improvements for increased performance.
• Managed and optimized Google AdWords campaigns
• Implemented segmentation strategies for targeted advertising
• Optimized keywords and ad content to achieve higher quality scores
• Improved website landing pages for better user experience and search engine rankings
In my role as Web Marketing Specialist, I oversaw the creation, segmentation, and optimization of online ad campaigns for Activ Imobiliare. I conducted keyword research and enhanced campaign effectiveness to maximize the company's digital reach. I focused on Google AdWords optimization and site SEO improvements for increased performance. • Managed and optimized Google AdWords campaigns • Implemented segmentation strategies for targeted advertising • Optimized keywords and ad content to achieve higher quality scores • Improved website landing pages for better user experience and search engine rankings
2012 - 2013