Senior EnCommerce & AI Analyst
As a Senior EnCommerce & AI Analyst, I lead data-driven analytics and optimization initiatives across diverse ecommerce platforms. I design and deploy machine learning models to enhance product recommendations, demand forecasting, and customer segmentation. This resulted in a significant improvement of conversion rates and online sales performance. • Designed machine learning models for product recommendation, segmentation, and forecasting. • Led cross-functional teams in optimization of ecommerce platform performance. • Analyzed customer behavior and implemented targeted strategies for growth. • Improved automation for reporting and dashboard analytics.