Search Engine Evaluator
TelusText
As a Search Engine Evaluator at Telus Digital, I assessed the relevance and quality of online advertisements in relation to user search queries. I analyzed linguistic and cultural aspects to optimize user experience and contributed to improving the accuracy of search result recommendations. This work directly supported AI models for ad relevance and language understanding. • Evaluated and rated textual advertisements for alignment with search intent.
• Provided feedback to enhance machine learning models governing ad delivery.
• Used scoring and classification guidelines to ensure high-quality AI training data.
• Supported improvements in search engine algorithms for multiple markets.
As a Search Engine Evaluator at Telus Digital, I assessed the relevance and quality of online advertisements in relation to user search queries. I analyzed linguistic and cultural aspects to optimize user experience and contributed to improving the accuracy of search result recommendations. This work directly supported AI models for ad relevance and language understanding. • Evaluated and rated textual advertisements for alignment with search intent. • Provided feedback to enhance machine learning models governing ad delivery. • Used scoring and classification guidelines to ensure high-quality AI training data. • Supported improvements in search engine algorithms for multiple markets.
2022 - 2024