Staff Backend Engineer (Tech Lead)
As Staff Backend Engineer (Tech Lead), I led the development of high-scale, event-driven segmentation pipelines supporting real-time analytics and campaigns. I was responsible for architecture, compliance, database optimization, and team leadership within a global SaaS platform used by 10,000+ brands. This role demanded experience in event-driven architecture, cross-functional team management, and advanced backend development. • Architected real-time Kafka segmentation pipelines for high-volume audience computation • Owned compliance-focused segment deletion workflows across related systems • Optimized database performance in collaboration with platform teams • Led, mentored, and coordinated a six-member backend team and interfaced with multiple departments