data collection and segmentation
TextClassification
collected and classified data from customers for marketing activities
collected and classified data from customers for marketing activities
2025 - 2025
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Key Skills
Software
Internal/Proprietary Tooling
Top Subject Matter
finance - investment
marketing - digital
language and literature - Malayalam
Top Data Types
Computer Code ProgrammingTop Task Types
Segmentation
Freelancer Overview
Marketing Analytics . Brings 3+ years of professional experience across complex professional workflows, research, and quality-focused execution. Education includes Post Graduate Diploma in Management, Muthoot Business School (2026) and Bachelor of Economics, IGNOU (Indira Gandhi National Open University) (2023). AI-training focus includes data types such as Computer Code and Programming and labeling workflows including Segmentation.
Entry LevelEnglishMalayalam
Labeling Experience
Digital Marketing Intern
Segmentation
As a Digital Marketing Intern, I executed digital campaigns and monitored their performance using analytics tools. I analyzed data trends to provide actionable recommendations for campaign optimization. I collaborated with various teams to ensure effective data-driven decision-making and reporting.
• Executed omnichannel digital marketing campaigns across Google, Meta, and offline platforms.
• Analyzed campaign data using Excel and Python for weekly performance reports.
• Identified audience segmentation opportunities and improved targeting efficiency.
• Supported A/B testing and interpreted results for campaign optimization.
As a Digital Marketing Intern, I executed digital campaigns and monitored their performance using analytics tools. I analyzed data trends to provide actionable recommendations for campaign optimization. I collaborated with various teams to ensure effective data-driven decision-making and reporting. • Executed omnichannel digital marketing campaigns across Google, Meta, and offline platforms. • Analyzed campaign data using Excel and Python for weekly performance reports. • Identified audience segmentation opportunities and improved targeting efficiency. • Supported A/B testing and interpreted results for campaign optimization.
2025 - 2025
Education
M
Muthoot Business School
Post Graduate Diploma in Management, Marketing and Business Analytics
Post Graduate Diploma in Management
2024 - 2026
I
IGNOU (Indira Gandhi National Open University)
Bachelor of Arts, General Studies
Bachelor of Arts
2020 - 2023
Work History
S
Sustera Foundation
data analysis
N/A
2026 - 2026
M
Muthoot Finance
Digital Marketing Intern
Kochi
2025 - 2025